Gooru is Crea Solution’s cloud-based PLM for fashion: tech packs, costing, pricing, and dashboards in a single platform.
The fashion PLM software
is called Gooru
Product and collection data always accessible in Gooru PLM
Gooru provides instant access to product lifecycle information, featuring a collection control panel, estimated vs. actual time comparisons, and management of multiple companies, lines, or brands.
Instant access to all
product lifecycle
information
Advanced control panel
for collections and
related activities
Quick comparison
of estimated vs. actual
collection development times
Manage multiple companies,
lines, or brands from
a single platform
Product costing: bills of materials and manufacturing costs calculated automatically
Gooru analyzes bills of materials and manufacturing costs to calculate product costs, comparing them against defined parameters and markups. This feature ensures not only accurate cost estimation, but also an effective, targeted pricing strategy.
Collection workflow: tasks,
approvals, and real-time notifications
Assign specific tasks to roles, teams, or projects, ensuring clear accountability and defined timelines
Monitor the status of every activity in real time: who is working on the process, when, and how
Set up automated or custom approvals, reducing bottlenecks and speeding up handoffs
Receive smart notifications on delays or upcoming deadlines, keeping the workflow smooth
Pricing and price lists generated from actual product costs
By analyzing data from bills of materials and manufacturing costs, the system suggests list prices based on predefined parameters and entered markups. This feature ensures not only accurate cost estimation, but also an effective, targeted pricing strategy. Integration with specialized pricing software further expands Gooru’s capabilities, enabling an informed and competitive go-to-market approach, optimizing margins, and supporting commercial decisions.
Crea’s PLM is suitable for any product category and
can drastically simplify product lifecycle
management
Supply chain KPIs: from planning to procurement, from production to logistics
With Gooru, you manage and control the entire supply chain from a single dashboard, with product data, orders, and progress tracking always available in one environment. Gooru lets you adopt the KPIs needed to monitor key supply chain dynamics—from planning to procurement, and from production to logistics—allowing your company to analyze and improve the efficiency and effectiveness of its operations.
With OData and SDK, the PLM communicates with all your company systems—as if they were built together.
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Sketching
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2D and 3D CAD
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Merchandising Plan
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Prototype Dashboard
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Costing
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E-Commerce
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Pricing management
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Order Management
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Quality Control
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Collection Planning
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Business Intelligence
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ERP
Find digital content
digitali immediately, in the right format
and right when you need it
Intelligently store images, documents, and files of all types by tagging them and making them searchable by everyone, in the right format and whenever needed. The Digital Asset Management integrated into Crea’s PLM helps companies maximize the value of their digital content by cataloging it in a multimedia repository managed through guided, controlled workflows.
With Gooru, Crea Solution’s cloud-based PLM, tech packs, costs, and collection progress are all in a single platform.
Complete tech packs with materials, fitting, patterns, and stitching
In Gooru, a tech pack is created in just 2 clicks: enter only the data you need and the product is ready, then add materials, colors, fitting, gallery images, manufacturing processes, suppliers, patterns, and stitching at any time. Every product and tech pack has its own control dashboard. Reports can be customized with different print templates and exported to Excel or PDF, even for clients or suppliers.
FAQ
What is a fashion PLM?
A fashion PLM (Product Lifecycle Management) is a platform that manages the entire product lifecycle, from initial concept to production. It centralizes tech packs, bills of materials (BOM), costs, suppliers, and progress tracking in a single environment, allowing design, technical, and production teams to work on the same up-to-date data. Gooru is Crea Solution’s PLM.
What is Gooru?
Gooru is Crea Solution’s cloud-based PLM for the fashion industry. It manages tech packs, bills of materials, costing, pricing, workflows, and collection progress dashboards. It integrates with ERP, e-commerce, CAD, and analytics tools via OData, SDK, and REST APIs, and can be accessed across multiple devices, even by distributed teams.
Which systems does Gooru integrate with?
Gooru PLM communicates with company systems via OData and SDK. It integrates with over 12 sketching software programs, ERP systems such as TeamSystem, SAP, Stealth, Navision, Dynamics AX, and AS400, e-commerce platforms, business intelligence tools, and 2D/3D CAD software.
How do you create a tech pack in Gooru?
In Gooru, a tech pack is generated in just 2 clicks using product data already stored on the platform—such as sketches, measurements, bills of materials, colors, and costs. Because data is centralized, the tech pack is always based on the latest information. To see the process in action on your own styles, request a demo from Crea Solution.
How is the list price calculated in the PLM?
In Gooru PLM, list prices are calculated based on bills of materials, manufacturing costs, and markups. Cost sheets automatically generate price lists—including multiple price lists and international currencies—and allow you to compare estimated costs against target prices. Pricing also integrates with dedicated third-party software.
How do workflows work in Gooru?
In Gooru PLM, every stage of the process has a clear, customizable workflow. You can assign tasks to specific departments, monitor progress in real time, set up configurable approval steps, and receive delay notifications. It also allows you to compare estimated versus actual collection development times.
Is Gooru only suitable for apparel?
While Gooru PLM was created for the fashion industry, Crea Solution recommends it for any product category. It allows you to manage multiple companies, lines, or brands from a single platform and monitor your supply chain using dashboards and KPIs. To evaluate how it fits your specific sector, request a demo from Crea Solution.
